SaleBhai is an e-commerce platform that offers a unique experience for it’s users which revolves around the philosophy ‘back to roots’. The brands lets people fulfill their desires by offering a variety of authentic sweets, snacks, fruits and more from across India, which makes people relive their childhood memories irrespective of their whether they live in their hometown or not.
For Diwali, 2015, SaleBhai wanted an engaging series of posts which would fused the epic Ramayana with people of today.
Team WeBeeSocial came up with the idea – #RamaIn2015 which took the route of Lord Rama being present on Social Media, and telling his story through states updates.
Following is a glimpse of the series –
And the campaign ended on Diwali.
WeBeeSocial is a creative lead digital marketing agency from New Delhi. We have expertise in creating topical and theme based social media campaigns.